“Nestlé” is the largest food and beverage manufacturer in the world, it is founded at 1866 by Henry Nestlé. They promised to offer ‘GOOD FOOD, GOOD LIFE’ to all customers. The firm’s headquarter placed at Vevey, Switzerland (Nestle, n.d). Nestlé also a firm of nutriment and health which undertake in produce, supply, and production of prepared dishes and cooking aids, baby foods and cereals, medicines and ophthalmic supplies, and dairy products. Moreover, their output are in certain types which included...
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Abstract Traditionally, trademarks were considered as convenient tools for source identification and were granted legal recognition on this premise. However, more recently, trademarks have progressed in a new yet challenging medium as an effective tool for both corporate and social communication. Given the dilemma, this thesis aimed to evaluate and analysis the current system for trademark in Pakistan and to propose change accordingly. The thesis argued that which and where Pakistan Trademark legal system is lacking by analytical approach by...
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Introduction The king has fallen from his crown. The sentence cannot be more perfect to describe the failure of the once-upon-a-time master of consumer electronics industry: Sony. From early 1980s until 1990s Sony was known for its cutting-edge technology, sophistication, and desirability. With infamous Walkman and Trinitron, Sony was considered as Apple of its era. Now everything has changed. Sony may continue to produce high-quality products, but people do not get excited from them anymore. As people moved to competitor...
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1. Gamification: Gamification has been around for many years. Around early 1900s companies offered free gifts with multiple purchases. But gamification gained the name near the start of 2000, around 2010. It’s been a growing part of modern business. In 2013 gamification was described as the “hottest business buzzword” (McCormick, 2013). “It’s not just a buzzword; the gamification market is forecast to be worth $5.5 billion annually by 2018, according to Markets and Markets”. Gamification is used in diverse contexts...
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Abstract The purpose of the paper is to introduce the concept of knowledge management. It helps to find a link between business consulting and knowledge management. It also focuses on need of knowledge management for consultants and how they can implement it. Further the paper elaborates the advantages of using knowledge management. It also includes the views of some of the top business consultancies on knowledge management and how they use it. Then the paper showcases some of latest developments...
6 Pages
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1.0. Introduction Internationalization present great opportunities for international companies to exploit new international market opportunities with a goal of higher customer reach to increase sales revenues, profitability and overall growth of the companies. Yue-Sai Cosmetics has changed the face of China through its recognition as a completely owned foreign cosmetic company in 1990. The company starting from zero in 1990 in the cosmetic segment has made efforts and improvements that have seen it become a favourite brand enjoying a brand...
9 Pages
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Abstract Working Capital (wc) is the flow of ready funds necessary for the working of a concern. It comprises funds invested in Current Assets , which in the ordinary course of business can be turned into cash within a short period without undergoing diminishing in value and without disruption of the organization. Current Liabilities are those which are intended to be paid in the ordinary course of business within a short time.This paper highlights the importance of managing working capital...
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Abstract Integration of business deals with the technology has brought the revolution in the trading sector. Traditional aspects of doing businesses have been transformed into e-commercial sector. Todays, E-commerce has entirely revolutionized the conventional thought of business, supported by huge internet users & android mobile phones; Indian e-commerce has been witnessing remarkable growth and gradual advancement in the last few years. Considering India’s demographic variable & growing internet accessibility, the sector is expected to scale greater heights. Commercial sector is...
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You don’t have to be a genius to know how to spend your money wisely. Saving and investing your hard earned income can get you amazing results. Similarly if you own a business or want to start one, the use of capital is one of the key issues you need to consider. And what better person than Mr. Warren Buffett to help you out in this regard. Warren Buffett is like an institution when it comes to giving people advice...
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Abstract Talent crisis is one of the major challenges being faced by many countries today. India, though considered as youngest nation of the globe, is grappling with unique paradox. Huge global employment opportunities and unemployment/underemployment is co-existing today in India. Across all industry verticals skill gaps are becoming very evident. All of a sudden Skills development has become one of the priority areas of government today. Today, Vocational Educational & Training (VET) is getting its due recognition on par with...
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`A proposal is a formal suggestion or plan that is put forward for the consideration by others in order to stimulate change. Proposals are mainly used by companies or organization to highlight the problems that the organization is facing and eliminate them or look for strengths that the organization could exploit in order for it to grow. The company that is our main focus is the Gap Inc. Gap Inc. is an American retail company that deals with accessories and...
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Task: Despite the strong critics of scientific management, in the right circumstances the four [4] underlying principles still have relevance and much to offer to contemporary organizations. It is just that many reviewers appear reluctant to openly admit that this is the case’! What are your views? Where scientific management could be applied for the best overall effect? 1.0 Introduction 2.0 Theoretical Analysis (Scientific Management and its Principles) The late 19th C was known by the increasing of industrial organizations...
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In this assignment, I am going to investigate the effectiveness of Morrison’s use of ‘own brands’. Background information Morrison’s is a public limited company (PLC) which was founded in 1899, 120 years ago, by a man named William Morrison. Mr Morrison started selling eggs, butter along with other dairy products at a small, local market until eventually, 53 years later; William’s son took over and opened their first store. Morrison’s are continually growing and are currently the fourth largest British...
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Work organization and society 1. In recent years companies like Google and Innocent have tried to implement ‘fun’ corporate cultures. Assess the pros and cons of such organizational cultures for workers and organizations. Google and Innocent have tried to implement ‘fun’ corporate cultures in their organizations which has both pros and cons for workers and organizations. There are so many perks of working at Google. Workers get unparalleled advantages. Pros of ‘fun’ corporate culture In organizations which practices fun corporate...
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Introduction The acute awareness of building strong multilateral ties within Asia and the Pacific saw the establishment of the ASEAN Regional Forum (ARF) - a platform aimed at discussing confidence-building measures. This includes trade and commerce and the challenges surrounding it. By 2021, e-commerce in Asia-Pacific (APAC) is expected to reach $3.5 trillion. This multi-trillion dollar e-commerce market is the world’s largest, and almost three times larger than North America[footnoteRef:1]. Whilst the projected growth is slightly slowing in the coming...
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On behalf of Horace Rumpole & Co Solicitors, I am writing to you to explain the situation you are currently in with Mr Bolton of UHL Dispatch & Delivery Ltd. I will be explaining all your possible options which include going to court and the pre-action procedure we must go through with or taking the alternative dispute resolutions method. Explanation of the contract Firstly, I will go through the contract you entered with Mr Bolton and any possible breaches that...
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The life inside Apple’s fortress is highly demanding and has a deathly sense. Also, not many people know what goes on behind the closed doors of Foxconn. I have decided on the topic of focusing on the ethical status of a company and how it affects the views on that business as I am studying BTEC Business. For my business of choice for this project, I chose Apple Inc because of the recent issues occuring at Foxconn. Foxconn is one...
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To fully address the above question, it is crucial to establish an understanding of the regulatory processes within the employment and labour market. To accomplish this, a systematic comparison of industrial relations between 3 countries can help to realize that understanding, as these countries possess many divergent characteristics which determine their practices and therefore, outcomes. These comparisons can be used as an explanatory device, coupled with the application of theoretical frameworks to develop an understanding of the role and status...
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Abstract This research was conducted to examine the undergraduate students’ perception of the implementation of gamification in E-Learning. The subject of this research are 36 students of Fifth semester in English Language Education, Ganesha University of Education. The questionnaire is the instrument of this research. The researcher analyzed 36 filled questionnaires, which had been shared via Google Forms link, by 5th semester of undergraduate students in English Language Education, Ganesha University of Education, concerning the implementation of gamification in E-...
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Further research into one presentation topic to critically evaluate the implication of the topic for senior management and corporate strategy. Red Bull was established by Dietrich Mateschitz in the mid 1980’s, propelled by utilitarian beverages from the Far East. He made the recipe of Red Bull Energy Drink and built up the novel promoting idea of Red Bull in 1987 (Red Bull, 2019). Everything happened when Dietrich was working for 'Blendax' as the supervisor (Forbes, 2019). When he visited the...
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Industry Overview: Red Bull is a premium brand of energy drinks with a niche market sector, however, it falls under beverages industry.It is an industry that consist of a wide range including packed water, milk, tea, coffee, soft drinks, alcoholic drinks etc. Red Bull comes under the umbrella of Non-alcoholic carbonated drinks. The market of energy drink is very small in this industry need category it serves is SEC A and B+ but this is where the company sees a...
8 Pages
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Introduction Warren Edward Buffett (born august 30,1930) is an American businessman, entrepreneur, magnate, investor and philanthropist One of the most unbeaten capitalists of the 20th century. Buffet is the chairman, CEO, proprietor and largest stockholder of Berkshire Hathaway a textile industry, and continuously ranked among the world’s richest people. HE was ranked as the world’s bountiful person in 2008 and as the third bountiful in 2011. Buffett was born in Omaha, Nebraska. He developed an enthusiasm in business and investing...
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Abstract: Export pricing strategy is considered to be a fundamental tool for market growth, lack of literatures still exists. The gap is related to lack of both qualitative and qualitative studies specifically for small businesses which can produce an improvement in the industry and for managerial directions which needed to in exporting practices. Through this paper is aiming to explore the main factors and determinants that influence the export pricing strategy. Introduction: Pricing strategy can be regarded as an organization's...
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Preface Internship at Nestle Pakistan Ltd.(Kabirwala Factory) was an attempt to seek experience of the corporate lifestyle, professional exposure to the market, build and enhance professional ethics for future. The idea was to understand the corporate structure, and culture while developing skills needed to thrive, of one of the leading global multinationals whereas applying the knowledge and skills acquired during the academic career. This wonderful experience of just 6 weeks proved to be a high inclination in the graph of...
6 Pages
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In this commentary, I will examine The Gap Inc.’s working conditions and will eventually come to a conclusion whether or not they can be considered as socially responsible in terms of the manual labour process The Gap, Inc, is an American multinational corporation which operates as an apparel and accessories retailer with international associations. Over the past 50 years, the company branched out, and grew to own six retailing companies: Athleta, Banana Republic, Hill City, Intermix, Gap, and Old Navy....
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Abstract The study exhorts to ascertain the general perception that Venture Capitalists fund innovative technology projects in the Indian context using primary and secondary data. A structured questionnaire was used to elicit response from 101 (sample) out of 134 (Population) SEBI registered and active Venture Capital firms in the recent past. The study analyses the mode of funding by Venture Capital firms and their geographical dispersion. The study ascertains whether Venture Capital firms have enabled innovation in the Indian context...
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Chapter 1. Introduction The investigation carried out through this research study is focused merely on the context of Project Management and innovation practices in new product development. The focus of this research is on the organizations that aim to manufacture new products by using project management processes and achieve high innovation. The three categories which projects come into when it is new product development here are the use of technologies of project management that helps in product launch, using the...
4 Pages
1990 Words
Introduction 1.1 Problem statement The relationship between management and trade unions are one of the most fundamental working relationships within South Africa's labour sphere. Yet, bargaining with South African trade unions can be quite a daunting task, as management continually protests against trade unions' obstinate actions and workplace disruptions within their organisation (Mash & Kremer, 2016). Researchers within the field of sociology critically portray trade unions as uncompromisable, supercilious and irrational (Farber 2001; Freeman and Medoff, 1984). Even so, trade...
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Introduction Food stalls in university been a trend nowadays, university not just put up a school canteen but also provide a variety of food to choose from which is the Food stalls or Food Court. All university in the Philippines you can see food court inside the campus. Students. Students enjoy to eat what they want and eat depends on their taste. They can choose from among the fifteen stalls in the food court. Students aren't given many alternatives when...
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Staying cool for the summer, especially if you’re in the middle of a heat wave in Europe for instance, could keep you dehydrated and just stuck in a puddle of sweat. Chilling indoors or outdoors could be a drag with climate change continuously screwing up your summer plans with an intense heat wave, but thankfully, thirsty guys and gals have a variety of smoothies and cold shakes to choose from to keep cool. Say, Dunkin Donuts iced coffee, or maybe...
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