Air Pollution PSA

Air Pollution PSA In groups of 3, you will be creating a PSA (Public Service Announcement) about Air Pollution. Your PSA should be focused on a various types of air pollution, where these pollutants come from, cleanup methods to deal with these pollutants, and laws governing air quality. As you make your PSA, please consider the following: • Opening introduction or hook - PSA’s are catchy, moving, funny, or elicit emotion and empathy • All students must be a part of the skit (they need to be in the actual video via voice or appearance) • Ending credits • Your PSA can take on many forms such as a music video, commercial, or a newscast • You need to include the following information in your PSA (this information should not just be definitions): ● Explain what the pollutant is and its chemical formula ● Where does your pollutant come from? How does it form? o Explain both natural and anthropogenic sources o Explain if it is a primary or secondary pollutant ● Ways that scientists measure the levels of your specific pollutants (temperature, pH, conductivity, Turbidity, a Bioassay, etc) ● Specific impacts on… o Environment o Human Health o Economy ● Ways that the public can reduce assigned pollutant(s) ● Laws that govern air pollution for assigned pollutant ● Create a handout for the class as a study guide/cheat sheet for your pollutant ● Suggested video editing tools: WeVideo (Google Chrome app), YouTube Editor, iMovie Grading Rubric: Your Name: __________________ Due Date: __________ Partners: ____________________________ Criteria Exceeds Meets Approaches Novice Message, Audience, Purpose GLO #5 Effective Communicator ● Message is clear and creative ● Leaves a lasting impression on the viewer ● Message is clearly targeted to impact the intended audience ● Clear and Universal purpose ● The message is clear Leaves an impression on the viewer ● Message clearly addresses the intended audience ● Purpose is clear ● The message is clear ● Leaves a little impression on the viewer and some aspects are inappropriate for the intended audience ● The purpose is clear after clarification ● The message is unclear ● The message leaves no impression on the viewer and is inappropriate for the intended audience ● The purpose of the PSA is unclear Participation and Teamwork GLO #2 ● ● ● ● Communicates and works efficiently with group members Contributes an equal amount of work to the completion of the project ● Communicates and works well with group members Contributes an almost equal amount of work to the completion of the project ● Communicates and works well with group members Contributes an almost equal amount of work to the completion of the project Support and Details GLO #4 and 5 ● The PSA is complete with research, statistics, details ● The support and details are comprehensive and connected ● All information is provided to the viewer ● The PSA is complete with research, statistics, details, and information ● The support and details are clearly connected to the message ● Most of the information regarding the pollutant is provided to the viewer ● Minimal research, statistics, information, or other details are included ● There is no unifying connection between the support and the message ● No research, statistics, information, or other details are included in the PSA Creativity and Execution GLO #3 ● Images and special effects communicate creative ideas and execution ● PSA incorporates innovative and original ideas ● PSA is memorable and insightful ● Images, effects, and narration communicate some creativity ● The PSA incorporates many original ideas ● Images, effects, and narration communicate a general creativity ● The PSA incorporates few original ideas ● Images, special effects, and narration communicate basic or already used ideas Citations GLO #6 ● At least 4 citations are used and cited in APA format ● (This includes your textbook!) ● At least 3 citations are used and cited in APA format ● At least 2 citations are used and cited in APA format ● 1 citation is used and cited in APA format No citations used = no credit for the assignment! Grade Total: _______