How Loading Time Affects Your Website convertion

The loading time of a website is a crucial aspect of the user experience. Despite the temptation to prioritize aesthetics and functionality, visitors prioritize speed over the addition of bells and whistles. Moreover, search engines increasingly prioritize page loading time in their ranking algorithms.

infographic on how loading time impacts website user experience


Interesting Facts and Stats:

  • Website speed matters. According to marketing plan essay, 73% have encountered sites that loaded too slowly, 51% have experienced crashes or errors, and 38% have found websites unavailable. This info is especially helpful during the website analysis. Don't let your site be one of them.
  • Did you know that 47% of consumers expect a web page to load in 2 seconds or less? And if a site takes more than 3 seconds, 40% of people will abandon it. Don't lose customers because of slow load times.
  • Every second counts when it comes to website speed. Just a 1-second delay in page response can reduce conversions by 7%. And for an e-commerce site making $100,000 daily, a 1-second delay could mean $2.5 million in lost sales every year.
  • Slow website speeds can be costly. 73% of mobile internet users have encountered sites that loaded too slowly, and 51% have experienced crashes or errors. Ensure your site is fast and reliable to keep visitors happy and conversions high.

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