New research from NewVoiceMedia offers a compelling view of the consequences of poor customer service in the U.S. The results reveal that an estimated $62 billion is lost by U.S. businesses each year following bad customer experiences.
With revenue being transferred between companies at such an alarming rate, the study highlights the considerable impact that customers have on a business’s success. Customer experience is the key differentiator, and by doing it well, organizations can drive the customer acquisition, retention and efficiency that make leading companies successful.
