How to Cite a Brochure in APA Format: Key Rules to Follow

Citing sources is an essential aspect of academic writing, including citing brochures. In this blog post, we will provide you with a guide on properly citing them in APA style, including how to format the citation and what information to include. By the end of this post, you should clearly understand how to cite a brochure in APA and confidently incorporate them into your academic work.

Citing a brochure accessed online

By following these rules, you will find it easy to cite a brochure in APA 7 edition. 

Author. If an author(usually it’s an organization) is listed, include the author's name in the citation.

Year. Include the year of publication, often found on the first or last page.

Title. The title should be in italics, followed by the word [Brochure] in square brackets to indicate the format.

Publisher. Include the publisher. If the publisher was already listed as an author, omit it.

URL. Provide the direct URL to the brochure(if available).

Concluding, to cite a brochure accessed online in APA 7th edition, you should follow the following format:

Author, A. A(Organization). (Year). Title of brochure [Brochure]. Publisher. URL

For example, if you accessed an online brochure from the American Cancer Society, the citation would look like this:

American Cancer Society. (2021). Breast cancer: Early detection [Brochure].

In this example, the author is the American Cancer Society, the year of publication is 2021, the title is "Breast Cancer: Early Detection," the brochure format is indicated in square brackets, and the URL is the direct link to the brochure PDF.

While we showed how a reference citation looks, the in-text one only includes the author (usually an organization name) and the publication year. Example:

(American Cancer Society, 2021)

It is important to note that not all online brochures include this information. If any element is missing, such as the author or publisher, simply omit that element. 

Additionally, you need to verify the accuracy of the citation format with your instructor or editor, as different institutions may have specific guidelines for citation formatting.

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