University:
Eastern Kentucky University
Course:
SHO 341 | Sustainable Hospitality
Academic year:

2020
Views:

406

Pages:

3
Author:

Kaiden Murphy

QUIZ 2 1. Purchasing the right to use a company's trademark and copyrighted materials is known as a. a partnership b. leasing c. franchising d. syndication 2. In franchising the franchisee is granted rights to a. full ownership of the building b. full ownership of the land c. change the name of the business d. use trademarks, operating procedures and other business procedures 3. Franchising fees vary according to the agreements between franchisee and franchisor but the usual fees are between _____ of room revenue. a. 2 and 3% b. 3 and 4% c. 4 and 5% d. 5 and 6% 4. Lack of operational power, high fees, low percentage of reservations from the central reservation system are all ________ of franchising. a. benefits b. drawbacks c. trends d. bonuses 5. Hotels and motels that are part of a ________ share a centralized reservation system and a common image, logo or advertising slogan. a. referral association b. REIT c. franchise d. proprietorship 6. Corporations that operate a hotel without capital outlay in exchange for a percentage of gross sales are known as a. leasing companies b. vacation brokers c. management companies d. franchisees 7. An organization that rates and classifies hotels and awards them Diamonds is the a. United States Automobile Club b. Exxon Excellence Association c. American Hotel & Motel Association d. American Automobile Association 8. Hotels may be classified by a. size b. Location, price and service c. type of recreational facilities d. country Chapter 1 Quiz 9. In order to determine if a hotel development project would likely succeed, we would perform a(n) a. property appraisal b. operating assessment c. trust initiative d. feasibility study 10. The following are characteristics of airport hotels EXCEPT: a. budget focused b. full service c. 200-600 rooms d. airport shuttle service 11. All of the following are benefits of a city center hotel EXCEPT: a. public transportation is available b. variety of services and accommodations c. typically have a signature restaurant d. room prices are usually in the luxury segment 12. City center, resort, airport and freeway are all examples of hotels being classified by a. location b. price c. service d. amenities 13. Mixed-use hotel development indicates that a. a hotel can be used for meetings and lodging b. a hotel may also have residences c. a hotel serves food d. a hotel is near transportation 14. The fastest growing segment of the travel industry is a. resort hotels b. city center hotels c. cruise ships d. vacation ownership 15. As the hotel industry matures, corporations are either acquiring or merging with each other. This is a. consolidation b. capacity control c. diversification d. safety and security Chapter 1 Quiz QUIZ 3 1. The executive committee of a hotel is a. the general manager and director of sales b. made up of key associates who head major departments c. the general manager and executive housekeeper d. the top three executives in the hotel 2. The ultimate responsibility and authority of running a hotel rests with a. the executive committee b. the regional vice president c. the general manager d. the front office manager 3. Which of the following would NOT be considered a hotel department? a. Rooms division b. Front office c. Property management system d. food and beverage

Hospitality Industry Quiz 2

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