Product Design Exam Answers Part 1

Multiple Choice Questions on Chapter 1: Introduction 1. The most important criteria for the economic success of a company depends on its: a) ability to hire many employees b) access to up to date technological resources c) ability to identify customer needs and quickly create products at low cost to meet those needs d) none of the above. Answer: C 2. Which of the following factors is holistically responsible for the economic success of a business? a) marketing b) design c) manufacturing d) product development Answer: D 3. There are _____ specific dimensions which are commonly used to assess the performance of a product development effort. a) five b) six c) seven d) eight Answer: B 4. Product quality is ultimately reflected in the __________ and the price that customers are willing to pay. a) development cost b) development time c) market share d) development capability Answer: D 5. The performance of a product development process can be assessed by: a) product quality and cost b) development time, cost and capability c) both a and b d) none of the above Answer: C 6. The success of the product development process of a company primarily depends on: a) the company name b) high performance, product quality and cost, development time, cost & capabilities c) distribution partners d) company’s net worth Answer: 7. The success of the product development process of a company primarily depends on: a) product quality and cost b) development time and cost c) development capabilities d) all of the above Answer: D 8. Sustainable product development demands: a) that the products should be made using cheapest labor b) ecologically sound use of resources and reduction of hazardous waste byproducts c) that the business organizations should be not-for-profit d) larger development costs and time Answer: B 9. Product development is an interdisciplinary activity with three central functions. These are: a) Design, Marketing, and Manufacturing b) Design, Sales, and Marketing c) Marketing, Manufacturing and Sales d) Design, Finance, and Manufacturing Answer: A 10. One of the core teams of product development is: a) Finance b) Marketing c) Advertising d) Legal Answer: B 11. One of the core teams of product development is: a) Finance b) Advertising c) Design d) Legal Answer: C 12. The core team of product development includes all of the following areas of expertise except: a) Finance b) Manufacturing c) Design d) Marketing Answer: A 13. The extended team may include the following area of expertise: a) Marketing b) Design c) Legal d) Manufacturing Answer: D 14. The extended team does not include the following area of expertise: a) Marketing b) Finance c) Legal d) Sales Answer: C 15. The most common development time period for the development of new products is: a) About a year b) 3-5 years c) 6-9 years d) Over 10 years Answer: B 16. Which of the following factors is/are responsible for a product’s development cost? a) Duration of the project b) Number of people on the project team c) Both a and b d) none of the above Answer: C 17. The product development team members usually gain satisfaction from: a) creation of the product b) a dynamic environment c) budget enhancements d) none of the above Answer: B 18. Which of the following is not a challenge for product development? a) the presence of high team spirit b) to earn reasonable return on investment on the product. c) the need to make product development decisions quickly and without complete information d) managing trade-offs to maximize the success of a product Answer: A 19. Characteristics of a dysfunctional product development team includes a) a lack of empowerment of the team b) inadequate resources c) a lack of cross-functional representation on the project team d) all of the above Answer: D 20. Which is the final phase of product development process? a) System level design b) Detail design c) Testing and refinement d) Production ramp-up Answer: D Multiple choice questions on Chapter 2: Development Processes and Organizations 1. A well-defined product development process is useful for: a) hiring new employees b) assuring the quality of the developed product c) discovering radically different production technology d) opening new branches for the company Answer: B 2. A well-defined product development process helps a company to improve its: a) coordination among team members b) planning of milestones c) management quality d) all of the above Answer: D 3. The generic product development process consists of ________ phases. a) four b) three c) six d) seven Answer: C 4. The planning activity for the product development process is often referred to as “ _______” since it precedes the project approval and launch of the actual product development process. a) Phase Zero b) the beginning phase c) Phase One d) the Front-End phase Answer: A 5. During the planning stage, the Marketing division’s task is to: a) assess available technologies b) identify production constraints and set supply chain strategy c) articulate market opportunity and define market segments d) assess new technology Answer: C 6. During the planning stage, the Manufacturing division’s task is to: a) identify production constraints and set supply chain strategy b) articulate market opportunity and define market segments c) consider product platforms and assess new technology d) allocate project resources Answer: A 7. During the planning stage, the Design division’s task is to: a) demonstrate available technologies b) identify production constraints c) articulate market opportunity and define market segments d) consider product platforms and architecture and assess new technology Answer: D 8. During the concept development stage, the Design division: a) collects customer needs and identifies lead users and competitive products b) investigates the feasibility of product concepts, develops industrial design concepts, and builds & tests experimental prototypes c) facilitates economic analysis d) investigate patent issues Answer: B 9. During the concept development stage, the Marketing division: a) collects customer needs and identify lead users and competitive products b) investigates the feasibility of product concepts, develops industrial design concepts, and builds & tests experimental prototypes. c) facilitates economic analysis d) facilitates make-buy analysis and identify service issues Answer: A 10. During the concept development stage, the Manufacturing division: a) collects customer needs and identifies lead users and competitive products b) investigates the feasibility of product concepts, develops industrial design concepts, and builds & tests experimental prototypes. c) estimates manufacturing costs and addresses production feasibility d) develops industrial design concepts Answer: C 11. The planning phase is immediately followed by the: a) System-Level Design Phase b) Concept Development Phase c) Testing and Refinement Phase d) Production Ramp-Up Phase Answer: B 12. The concept development phase is immediately followed by the: a) System-Level Design Phase b) Detail Design Phase c) Testing and Refinement Phase d) Production Ramp-Up Phase Answer: A 13. The system-level design phase is immediately followed by the: a) Concept Development Phase b) Detail Design Phase c) Testing and Refinement Phase d) Production Ramp-Up Phase Answer: B 14. The detail design phase is immediately followed by the: a) Concept Development Phase b) System-Level Design Phase c) Testing and Refinement Phase d) Production Ramp-Up Phase Answer: C 15. The testing and refinement phase is immediately followed by the: a) Concept Development Phase b) System-Level Design Phase c) Planning Phase d) Production Ramp-Up Phase Answer: D 16. During the system-level design phase, the Marketing division: a) Identifies suppliers for key components b) develops plans for product options and an extended product family c) identifies service issues d) develops product architecture Answer: B 17. During the system-level design phase, the Manufacturing division: a) identifies suppliers for key components, performs make-buy analysis, and defines final assembly schemes b) develops plans for product options and an extended product family c) identifies service issues d) develops product architecture Answer: A 18. During the system-level design phase, the Design division: a) develops product architecture and defines major subsystems and interfaces b) refines industrial design c) performs preliminary component engineering d) all of the above Answer: D 19. During the detail design phase, the Marketing division: a) defines the piece-part production process b) develops marketing plans c) identifies service issues d) facilitates economic analysis Answer: B 20. During the detail design phase, the Design division: a) identifies service issues b) defines piece-part production processes, designs tooling, defines quality assurance processes, and begins procurement of long-lead tooling c) defines part geometry, chooses materials, assigns tolerances, and completes industrial design control documentation d) develops marketing plans Answer: C 21. During the detail design phase, the Manufacturing division: a) Identifies service issues b) defines piece-part production processes, designs tooling, defines quality assurance processes, and begins procurement of long-lead tooling. c) defines part geometry, chooses materials, assigns tolerances, and completes industrial design control documentation d) develops marketing plans Answer: B 22. During the testing and refinement phase, the Design division: a) tests overall performance, reliability and durability b) obtains regulatory approvals c) assesses environmental impact d) all of the above Answer: D 23. During the testing and refinement phase, the Marketing division: a) assesses environmental impact b) develops promotion and launch materials and facilitate field testing c) develops sales plans d) trains workforce Answer: B 24. During the testing and refinement phase, the Manufacturing division: a) facilitates supplier ramp-up b) refines fabrication and assembly processes c) trains workforce and refines quality assurance processes d) all of the above Answer: D 25. During the production ramp-up phase, the Manufacturing division: a) begins full operation of the production system b) places early production with key customers c) evaluates early production output d) conducts post-project reviews Answer: A 26. During the production ramp-up phase, the Marketing division: a) begins full operation of production systems b) places early production with key customers c) evaluates early production output d) conducts post-project reviews Answer: B 27. During the production ramp-up phase, the Design division: a) begins full operation of production systems b) places early production with key customers c) evaluates early production output d) conducts post-project reviews Answer: C 28. The Sales division develops sales plans during the _____________ phase. a) concept development b) detail design c) testing and refinement d) production ramp-up Answer: C 29. The Legal division investigates patent issues during the ________ phase. a) concept development b) detail design c) testing and refinement d) production ramp-up Answer: A 30. The Finance division provides planning goals during the _________ phase and economic analysis during the ________ phase. a) concept development, detail design b) detail design, testing and refinement c) concept development, system-level design d) planning, concept development Answer: D