University:
Coventry University
Course:
B940 | Biomedical Science
Academic year:

2023
Views:

316

Pages:

4
Author:

Badusha S.

A Iryamation. Injomation is the only link and even linchping Sovety. • Hence, the ist Junction I any mem injes its diners jned, heterogenous • Dyjerent mam meclien modia is to andume home dyjerent touget audiences. Hence they injam diyjerent categories 9 people differently and specifically b. Education Education is the the thoughtful creation 9 arvorsnes through interpretation g injormation, •Man commm" provides a broad plalem with a lot 9 comm opportunitie jos presenting divere sreniers. intermens, premiers and solutions. models, several peroblems. Initiatives incres and envrisonment c. Entertainment & Recreation •It removes the monotony of om lije by providing entertainment & aesthetri recreation • filme & ledenision soap opera serials helps in Jully hasnen our how things leisene were on time. But they also tell us how things could be •Thus, mom medier as an entertaines shoul porovide amuse mend, duiersion and means y relaxation E E M •Man medios triu to bring about positive chonges in the mom audience by liycesming d. Persuasion This meams. beringing about certain changer In the midset 9 the audience educating and entertaining them. Sometimes man media 9 infotainment, elutain mend uses the mechanism and inpetcinment also e. Surveillance . Fouth pillers I democracy. • The man media as thers watchdog role cre often poroffered unth. The reponsibility & keeping Watch apprising ons society and uneenthing and the members 9 that society as information that may be g Concem to them. f. Correlation •This Junction of man comm" mainly srelates to how median's selection a certain name iterns and thers intes peretation and how sovely perceives and reacts tort • Mom audience attitude towards political incres, events, pubin poliny etc. one ingluenced to om extent by how man medies peroduces and Jeremes the incres in theis discernons and discourses. • Agenda setting out g. Cullenal teremsmincon The junction of mom comm" relates to the Pounes and potentiality I the man reach the prevailing media to norms, anders, values and erules that onist in a society and trans minor. ensures the srom one generation to omothes the nerves & younger generation f. Mobilization • Yet another important junction of media thieu to promote society's interest, especially in timer y Hey the media mobilizer public cotitude in Jamous 19. the development I Society, polity, economy, education. cultene, oreligion and spiritualism •Thus, mom medion as a mobilizing agent should Campaigns Jos soual objectories politics, was, in the sphere g economi development, social wart, and sometime religion 2