Area of Responsibility V: Administer Health Education Strategies, Interventions, and Programs The RoleHealth educators often become program managers or supervisors of other health educators or teams of allied health professionals. This role requires effective communication skills, organizational knowledge, and objectivity. Key Terms● ● ● Coalitions: groups of individuals in an alliance who represent various organizations from within the community who agree to work together toward a common goal. Culture: a pattern of assumptions developed by a group that influences the way that group thinks and feels about problems Strategic Planning: the process of developing strategies to reach a defined set of objectives designed to fulfill the mission of an organization Competency A: Exercise Organizational Leadership ● Conduct Strategic Planning Answers 3 key questions: 1. Where are we now? a. What are the key stakeholders for the organization? b. What do they think of the organization’s performance? c. What criteria do they use in this judgement? 2. Where we want to be? 3. How do we get there? a. What resources are required? b. What alternative routes exist? c. What kinds of new or reinforced collaboration may be required? d. What will be responsible for it, and when? o Strategic Planning Steps: 1. Initiate and agree on a strategic planning process Identify key decision makers. Determine who should be involved( people, units, agencies) 2. Clarify organization mandates List mandates(musts) and sources (charters, policies, rules) Determine implications of mandates for current operations Determine whether mandates should be changed 3. A: Identify and understand stakeholders Identify internal and external stakeholders Determine criteria they use to judge performance Determine how they would rate the agency’s performance B: Develop/refine mission statement and values Clarify purpose of org.; why you do what you do Respond to key stakeholders Define philosophy/culture values Identify distinct/unique contributions List current values and additional values to guide conduct in the future 4. Asses the environment List internal strengths and weaknesses List external opportunities and threats Identify options for building on strengths and opportunities and minimizing weaknesses and threats 5. Identify/frame strategic issues Identify challenges to organization that require immediate action, action in the near future or monitoring Identify consequences of not addressing each issue 6. Formulate strategies to manage issues Determine strategies, barriers, and specific actions to address strategic issues Develop a first-draft strategic plan listing specific strategies and actions. 7. Review and adopt the strategic plan Include key internal and external stakeholders 8. Establish an effective organizational vision for the future Describe the “vision of success” for the organization, based on the mission statement, values, and strategies 9. Develop an effective implementation process List existing programs and services Set priorities Determine actions, results, milestones Decide who is responsible Assign dates/resources 10. Reassess the strategic planning process Identify strengths and weaknesses of existing strategies Suggest modifications Decide which should be maintained, revised or terminated. ● ▪ Analyze the organization’s culture in relationship to program goals o Organizational Culture ▪ Values: individual and organizational beliefs about lifestyle ▪ Cultural Norms: accepted behaviors o Organizational Support: structures and procedures to maintain the organizational culture ▪ Peer support: systems of mentoring and encouragement ▪ Organizational Climate: includes community belonging and shared vision Promote cooperation and feedback among personnel related to the program o Internal and External communication Competency B: Secure Fiscal Resources* *This competency is not addressed because the sub-competencies are related to an advanced level of practice. Competency C: Manage Human Resources ▪ Develop volunteer opportunities o Four ways of working effectively with volunteers 1. Recruiting ● Determine the organization’s specific need for volunteers/hours ● Create job descriptions outlining responsibilities of the volunteers ● Use the media and personal contact to promote your organization to attract volunteers 2. Training ● Interview and train as you would for paid positions 3. Supervising ● Provide performance feedback and evaluation 4. Recognizing ● Praise the volunteers for their community service and recognize their achievements publicly Competency D: Obtain Acceptance and Support for Programs* *This competency is not addressed because the sub-competencies are related to an advanced level of practice.