University:
Southern New Hampshire University
Course:
IDS404 | Popular Culture
Academic year:

2023
Views:

116

Pages:

2
Author:

Alivia Oneal

Movie: The Founder – Worksheet 1) Even though drive-in restaurants were already popular in America in the 1950’s, they were not as successful as the fast food restaurants owned by the McDonald brothers. List three reasons for this lack of success. 2) What production techniques did the McDonald brothers apply in their business to differentiate themselves from other similar restaurants? 3) Why were the McDonald brothers reluctant to expand their business? What are the common disadvantages of business expansion? 4) Why did the rich franchise owners fail in their business? 5) What did Ray Kroc want to do to lower the costs? Why did the Mcdonald brothers refuse to do it? 6) What did Harry Sonneborn, the financial expert, advise Ray Kroc to do to make more profit? 7) What happened to the MacDonald brothers at the end of the film? Why? 8) Which adjectives would you use to define: a) Ray Kroc b) Mac and Dick McDonald Example: curious – risk-taker – resourceful – smart – ethical – greedy – persistent 9) Do you think that Ray Kroc is a good entrepreneur? Justify. 10) In your opinion, what was the mistake the MacDonald brothers made?

Founder Movie Worksheet Assignment

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