Cultural Organizing and Networking

Cultural Organizing and Networking Each organization has its own characteristics that serve to differentiate between organizations. The characteristics possessed by an organization are called organizational culture. Organizational culture plays an important role in the operation of the organization. This is because organizational culture can have an impact on the performance of organizational members. An effective organizational culture can provide comfort to organizational members in doing their jobs. In addition to organizational culture, an organization has other elements that are present within the organization. When we talk about an organization, we will definitely refer to a group of people, where the group of people are interconnected with each other so that they can form a network. Networks within groups (group networks) are formed because individuals tend to communicate more often with other members of certain organizations. Networks within an organization are elements that are interconnected with each other. In this discussion, our group will discuss organizing culturally and networking. Organizational culture or organizational culture is the personality or feeling of the organization Ott (in Gibson, 1997, p. 78). In an organization, culture provides specific nuances and characteristics, so that it can differentiate the attitudes and behavior of members and the organization itself. Organizational culture has several functions, such as being a differentiator or characteristic of an organization and as an identity for members of the organization. A cohesive or effective organizational culture is reflected in trust, openness of communication, leadership that receives input, and support from subordinates, problem solving by groups, work independence, and exchange of information. In addition, in the organization there are other components such as networks or networking. Organizing by network (networking) What is called a network in an organization is a system consisting of elements that are interconnected with each other. Networks in groups (group networks) are formed because individuals tend to communicate more often with other members of a particular organization. In managing an organization, many skills are needed so that the implementation can run smoothly. One of the skills that team members need to have so that the organization can run effectively and efficiently in accordance with the organization's goals is the skill to work together. Cooperation between teams is needed to increase the effectiveness and efficiency of work within the organization. If an organization does not have strong cooperation between one division and another, then the results of its work will not be optimal. Teamwork aims to identify various problems, discuss how to solve problems and take action to fix the problems. In addition to teamwork, the reputation or positive image of the organization plays an important role in the survival of the organization itself. The image is formed based on the knowledge and information received from someone and will influence the impression formed in the minds of the public about the organization. Therefore, it is important for organizations to communicate clearly how the organization works to build a positive image in the eyes of the public. One way to build a positive reputation or image of an organization is to prioritize organizational ethics. Usually organizational ethics are made in the form of written rules or codes of ethics that serve as guidelines in the actual practice of every daily activity in the organization. Teamwork is a process and strategy built to realize the vision and mission of an organization. In principle, teamwork is a way of working creatively with good communication and the ability to solve problems faced together. Teamwork can be realized well when a group of people work cohesively towards a common goal by creating a positive work atmosphere and environment, and combining the strengths of each individual in improving strong team performance. The purpose of working together is to develop a high level of thinking, important communication skills, increase interest, self-confidence, social awareness and tolerance towards individual differences. Public Relations is a thought that is practiced conceptually by the Father of Public Relations, namely Ivy Lee (Inventor of Modern Public Relations) and developed into an object of scientific study by scholars. The declaration of the principles of employees, the openness of a company and the establishment of two-way communication gave birth to the function of Public Relations. Public Relations is a management function that can build good relationships, understanding, sympathy and support between the community and an institution or organization.