KNOW ELASTICITY EQUATIONS
Unit 2: Demand, Supply, and Consumer Choice
Demand
The Law of Denand:
Qd
P
QdA
P个
Why is demand downwas! sloping?
1. Subediton
2. Income Effect
Supply
The Law of Supply:
P
Qs
P
Qs
Why is supply upward sloping?
Haher priors mens mac Profiadfirms have is wemle produce
2. Lowet Diminichy Marginallti liny
Changes in Quantity (Moving Along the Curve)
What changes quantity supplied?
P
Changes in Demand and Supply (Shifting the Curve)
What changes quantity demanded?
Price
What changes demand? (5 Shifters of Demand)
Tastes/ Pictokiices #erf Consumer S
Price of Related Goals
Income
⑤ Furture Expeclaims
Substitutes: Price of A↑ Demand for B
Price of A↓ Demand for BA
What changes supply? (6 Shifters of Supply)
fot sellers
Gou't Action Tours/Subsidirs
Expectations of Future Proft
60.C of alternative
Normal Goods:
Income↑ Demand
Income Demand
Complements: Price of Af Demand for BV Inferior
Goods: Income↑ Demand↓
Price of A Demand for B
Equilibrium and Disequilibrium
Income Demand A
Shortage
Surplus
PRICE
PRICE
S
S
D
QUANTITY
QUANTITY
Equilibrium-QdQs
Shortage
QdQs
Surplus-
QdQs
Government Controls
Price FLOORS go
equilibrium and result in a suspis
Price CEILINGS go blow
equilibrium and result in a shorta
Consumer Surplus (CS), Producer Surplus (PS), and Efficiency
Before tax
ABCD/ 1. CS before tax: ABC
PRICE $14
2. PS before tax: EF6H/9300
After Tax
3. Tax per unit: $
4. CS after tax: B4100
5. PS after tax: 6/200
B
$12
A
$10
6. Dead weight loss: DE/200
H
F
CD
E
7. Total tax revenue to gov: ACFH
8. Total spending by buyers: DO 9. Total revenue to sellers: 800
G
54
1
10. Amount of tax buyer pay: AC
11. Amount of tax sellers pay: HO
Supply after tax
Supply before tax
Demand
QUANTITY
100
200
Elasticity of Demand
Double Shifts in Demand and Supply
If demand increase AND supply increases, what happens to P
SS
Inelastic Demand (ex: gas)
Characteristics:
1. Few subal L
a
D
2. Neceserlies
3. Now than lates
P
Elastic Demand (ex: soda)
Characteristics:
Rule: If two cycure shift at tine Either cantily willbe the some pricejor quantity Indeterminerte
1. Many Sube
Elasticity of Demand Coefficients
Perfectly Inelastic
Relatively Inelastic
Unit Elastic
2. Luxuties
3. Plenty of time
Total Revenue Test
Inelastic Demand
When price 1, TR When price 1. TR
Elastic Demand
Relatively Elastic
When price !, TR When price, TR
Perfectly Elastic
Consumer Choice and Maximizing Utility
You can choose any combination of two different activities, the movies ($10) or riding go carts ($5).
#Times Going
Marginal Utility (Movies)
MU/P 610
Marginal Utility (Go Carts)
MU
If you only have $25, what combination maximizes your utility?
1st
30
3)
10
2nd
20
43
3rd
10
What combo is best if you have $407 3/2
4th
5
5
2
1