Frameworks for Corporate Entrepreneurship - Static and Dynamic Perspectives - Edubirdie

University:
Massachusetts Institute of Technology
Course:
15.501/516 | Accounting
Academic year:

2023
Views:

483

Pages:

6
Author:

eHaranauoi

How large organizations innovate Emphasis on “non-traditional/non-process” innovation activities But, taking into account the broader innovation ecosystem of large organizations Highly interactive – audience participation is not only encouraged but mandated (if you know what’s good for you) Experience based and anecdotal (since I know what’s good for me) “Lateral thinking” Practitioner/observer not theoretician Broad not deep Contrarian (way too often) Adherence to established format and materials (course originally taught by Ed Roberts) Combination of: Fundamental readings – to provide a knowledge base First hand experience -- to provide reality Establish a forum for stimulating discussion/arguments One individual mini-paper, due November 21 Co-authored, team term-paper, due December 12 3 pages, double-spaced Real-case, from personal experience Example of alternative strategy 3-5 students 10-12 pages, double-spaced Comparative analyses of two major competitive companies’ efforts Class participation and attendance is stressed Is corporate entrepreneurship really necessary? Can/should it be continuous? Is today’s competitive environment different? Are large companies capable of significant innovation? Are small companies better at it? How can corporate entrepreneurs succeed? Career tracks Compensation

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