At the moment we have many things in common with Ancient Greece, but the most important thing that immediately comes to mind is the Olympic Games. Does Gen Z even know about this ancient tradition that's still kicking today? With the 2024 Paris Olympic Games starting, we ran a survey to get their take.
Key findings
- 61% of Gen Z were not interested in the Olympics, even though they knew about it.
- 88% never watched a single piece from the Games and heard about it only on social media.
- 23% were interested in the performances of the sportsmen from their local state only.
- 54% think that the Olympics are archaic but still an important part of the world’s culture.
- 31% responded that the Olympics might as well be canceled, and they wouldn't notice.
- 39% said that the amount of sports included in the program should be reviewed.
- 32% think that e-sport should be added to the Olympic program.
- 71% think that the Paralympic Games are not getting enough attention compared to the original Olympics.
Methodology: To create this study, researchers from EduBirdie surveyed 2,000 people in the Generation Z demographic. Participants were invited to share their experiences at random with no focus on particular genders, ethnicities, or social backgrounds.
