EduBirdie insights

Is TikTok’s time up? Gen Z’s take on the TikTok ban

With the nation divided by politics, one thing has kept Gen Z united: TikTok. From staying informed on current affairs to picking up new skills, socializing with friends, and making new ones, the video-sharing…

29 Jan 2025 3 likes

Tiktok and trust funds: exploring Gen Z’s relationship with money

Fashion is a necessity, the latest iPhone a must-have, and eco-friendly brands worth the splurge. So is Gen Z defying the stereotype of impulsive spending and low savings? EduBirdie surveyed 2,000 Gen Z Americans…

22 Jan 2025 1 like

From 2024 to 2025: Gen Z trends to watch

Gen Z’s stress about the future has fueled a wave of nostalgia-driven trends on social media, offering a sense of comfort. This shows up in the revival of early 2000s aesthetics, from “Y2K fashion”…

16 Dec 2024 1 like

Add to cart: Gen Z’s Black Friday spending habits

With the promise of deep discounts and limited-time offers, Black Friday has become a hallmark of modern shopping culture—and no generation loves a good deal more than Gen Z. Trendy fashion, wellness boosters, and…

04 Dec 2024 12 likes

Miss or match: The realities of digital dating among Gen Z

If you can’t be bothered to cook, want to catch up with your friends, or fancy a little retail therapy, you reach for your phone. And what about if you’re hoping to make a…

08 Nov 2024 2 likes

Civic cynicism: The relationship between Gen Z and politics

We all know what’s up when it comes to Gen Z values and morals—everyone matters, and so does the planet, work-life balance is a must, and we should all be striving for something better.…

21 Oct 2024 3 likes

Neurodiversity in the workplace: Stumbling block or superpower?

Neurodivergence is no issue for Gen Zers and millennials. Younger generations are embracing their differences and celebrating what makes others unique. But when it comes to the workplace? Views and practices are stuck in…

07 Oct 2024 1 like

The economy, environment, and iPhones: Gen Z’s biggest stressors

Gen Z strives for idealism: a society where we all care for the planet and our peers, no matter their gender, race, or sexual orientation. Unfortunately, we’re a long way from utopia. The environment…

19 Sep 2024 12 likes

Generation Stress: How finances, fear, and fashion are leaving Gen Z fraught

Gen Z strives for a utopian society where we all care for the planet and our peers, and race, gender, and sexual orientation have no bearing on how somebody is treated. Unfortunately, that’s a…

19 Sep 2024 12 likes

Planetary persuasion: How does astrology influence one’s life?

If you need dating advice or can’t decide on your next career move, who do you turn to for support? For many young people, it isn’t friends, family, or experts—It’s the stars. Not the…

15 Aug 2024 3 likes