MKT 304 | Marketing Management

  • California State University, Northridge
  • 43 documents

Step into the exciting world of MKT 304 | Marketing Management from California State University, Northridge. Here, you'll discover a treasure trove of study aids that will empower your learning journey. Uncover illuminating study notes that demystify marketing intricacies. Engage in thought-provoking assignments that sharpen your skills. Validate your understanding with answer keys that provide clarity. Harness comprehensive study guides to navigate your coursework effortlessly. Immerse yourself in enriching lecture notes and dive into real-world case studies that bring theory to life. Our invaluable study resources are your trusted allies on your path to mastering Marketing Management. Embrace the challenge and embark on your journey towards success today!

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Chapter 9: Advertising
Chapter 9: Advertising
California State University, Northridge MKT 304 | Marketing Management

Study Guide

Understanding Customer Behavior
Understanding Customer Behavior
California State University, Northridge MKT 304 | Marketing Management

Lecture Note

Product Development and Life Cycle
Product Development and Life Cycle
California State University, Northridge MKT 304 | Marketing Management

Lecture Note

Marketing Research Techniques
Marketing Research Techniques
California State University, Northridge MKT 304 | Marketing Management

Lecture Note

Branding and Brand Management
Branding and Brand Management
California State University, Northridge MKT 304 | Marketing Management

Lecture Note

Introduction to Pricing Strategies
Introduction to Pricing Strategies
California State University, Northridge MKT 304 | Marketing Management

Lecture Note

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