Sydney New Year’s Eve: Descriptive Essay

Organizational Method: Chronological Order

• Topic: Sydney New Year’s Eve
• General Purpose: To inform
• Specific Purpose: To inform my audience about the evolution of the Sydney New Year’s Eve from 2015 to 2018.
• Central Ideas: Sydney New Year’s Eve is an annual multitier event that is held every year in Sydney, Australia and it gets a lot of attention from all around the world.

Introduction

1. Why the Sydney New Year’s Eve is so popular? It’s because it is one of the best destinations in the world to celebrate the upcoming New Year and also due to the performance of fireworks. The fireworks are interesting because it is one of the biggest shows on New Year's Eve in the world. From this, we can imagine how big the event it is and how beautiful the firework sparks during the shows.
2. Sydney New Year’s Eve is the biggest public event in Australia. The firework shows act as an attraction that drives over a million people to the harbor shore plus the fireworks also had been watched through various social media by people all over the world.
3. Sydney New Year’s Eve is held on 31 December every year which is on the last day of the previous year. Admission is free everyone feels free to join the event. Those who come from another country can take public transport (taxis, trains, ferries, and buses) from the Sydney Airport to the venue.
4. Based on the research, I want to talk about the evolution of Sydney's New Year’s Eve from 2015 to 2018.
5. There had a different theme of the event each year, so from year to year, they will have significant changes to make the event become more interesting and enjoyable.

(Transition: Let's start with the Sydney New Year’s Eve in 2015/2016)

Body:

I. Firstly, address the Sydney New Year’s Eve in 2015/2016:

A. In 2015, they came out with a very creative theme for the event which is “City of Colour”.

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1. The name City of Colour itself brings a straightforward meaning which means light that emits from the firework. Even hearing the name, it is easily drawing the attention of people.

• a. The theme that City of Colour and its logo harnesses local flora, fauna, and the harbor itself as a creative inspiration for the world’s most-loved New Year’s Eve Celebration.
• b. According to Heath Camparano who is a director of Imagination said that an iconic event always presented exciting cultural opportunities and even something that is treasured.
• c. While the local expertise itself remains the main key to staying and keeping creating an experience that reflects the vibrant and unique culture that Sydney is famous for. This eve has also been used as a platform to promote Sydney to the world and encourage people to visit it.
• d. Sydney New Year’s Eve is a big event known to the world, it is not just a simple event that shows the people celebrating the New Year but it is much more than that. It also shows the culture of Australia through the performance that was performed at the event. Those kinds of things are eye-opening to the outsider to feel the grasp of the beautiful and mesmerizing culture in Sydney.

B. Besides that, this year New Year's Eve will present the famous landmark the Sydney Harbour Bridge fire off the fireworks.

• a) What was special in this year was they used more fireworks the last year. The event will be very grand and expected by the people.
• b) The Sydney Harbour Bridge fired off an extra 2400 fireworks and launched them from the coat-hanger structure to create the largest Sydney Harbour Bridge pyrotechnic display ever.
• c) By combining the lighting effect and full-height projections on the eastern face of the Harbour Bridge pylons, the 2015 effects are set to be the most impressive.

C. In addition, for this year's event, Imagination worked closely with Telstra and the city of Sydney to offer innovative 360-degree online footage and apps.

• a. The app will allow the users to stream the fireworks on the go. With this, the user will get a clear picture compared with streaming live on other social media.
• b. The app also provides tips on good vantage points. The app helps the user to focus on the focal point and see the best feature of the event.
• c. In addition, it also provides a free SMS service to bundle and send New Year’s texts just as the clock hits midnight.

(Transition: Do you changes between the previous event and this event clearly visible?)

II. Next, the changes in Sydney on New Year’s Eve in 2016/2017 from the previous year.

A. In this year, the logo of the event unveiled the creative identity of Australia.

1. The organizer of the event is trying to promote the event as well for the outside of Australia and the best way to do it is by showing the warm and welcoming side through the creative identity possessed by Australia.

• a. SydNYE (Sydney New Year’s Eve) sets out to capture the very best that the city can offer not only as an iconic home for the worldwide New Year’s Eve celebration but also as a welcoming, inclusive, and vibrant global destination.
• b. In addition, based on the logo SydNYE embraces animals Sydney’s iconic buildings and harbor, and local flowers.
• c. The theme is visual and was designed to capture the attention and welcome the spirit that premiered in Australia and that New Year’s Eve celebration has grown to represent around the world.

B. Organizer makes the fireworks spectacular bigger and better than the previous one in 2015/2016.

• a. This year, they prepare the bigger fireworks spectacular with 120 tonnes of pyrotechnics set to dazzle more than one million people tipped to pack prime vantage points.
• b. They are shooting more than 20,000 fireworks off the Sydney Harbour Bridge plus an increase of 2400 from last year and also showcasing the world-famous coat hanger arch with 175 lights which makes 2016 the biggest display ever.
• c. Sydney New Year’s Eve 2016 directly contributes $133 million to the local economy through the local, interstate, and overseas visitors.

C. There also will be paying a tribute to some of the entertainment legends who passed away this year.

• a. There will be a paying tribute to legends who as David Bowie, Prince, and Gene Wilder.
• b. They were celebrated for their contribution to works in the 12- minute midnight display.

(Transition: Do the changes make the event becomes more interesting?)

III. Lastly, the continuous change of the two previous events compare with this year 2017/2018.

A. As same with the previous two years, this year they are coming up with a new theme called Wonder.

1. The purpose of coming up with a new theme for every year is to make the visitor feel eager and excited to come and for this year, it is Wonder. The word Wonder attracts the curiosity of the people about the mystery that has been had there.

• a. According to the Imagination on The Brief Campaign.com, the creative expression of Wonder is with bold illustrations displaying a suite of stunning designs that represent Sydney’s sense of wonder during the summer months.
• b. Theme was devised by the Sydney-based multidisciplinary designer and artist, Nadia Hernandez.
• c. They will display around 600 banners with five designs around the Sydney CBD from the end of November till early January 2018.

B. Upgrading the size of fireworks

• a. Based on the director in charge of fireworks, Mr. Foti said the coat-hanger structure will show over 28,000 fireworks that shot from 175 firing points adding with extra 300 fireworks from last year.
• b. Moreover, it takes the Sydney fireworks director Fortunato Foti and the crew from Sydney’s family company Foti Fireworks International more than 5,000 hours to create the New Year's Eve display.
• c. Apart from that, there is also the performance of a waterfall at the bridge. The waterfall effect had chosen to be a rainbow color to make it fit the fireworks. The color of the waterfall is red, green, blue, yellow, purple, and silver.

Conclusion

1. In a nutshell, New Year’s Eve is keep getting better year by year. This shows that their organizer is taken this matter seriously by planning everything perfectly and coming out with very creative creations to attract the visitor to come.
2. In addition, without consciousness, New Year’s Eve has brought advantages to Australia by promoting it worldwide and contributing to the economy as well.
3. In short, the event must be done for a longer period in the future and held every year as it is not only because celebrates the New Year but also give happiness to the visitor.