Vision, Goals, Objectives, Strengths and Weaknesses of Google
Google came into existence more than 20 years ago on the 4th of September 1998. Google was created by two friends named Larry Page and Sergey Brin. They found Google when they were completing their Ph.D. at the Stanford University in California. The headquarters of Google is located in California, United States. Google was actually known as Backrub when it was initially founded. Together Larry Page and Sergey Brin own 14% of Google’s shares. Sundar Pichai is the current CEO of Google. In 2013, the company won ‘Overall Brand of the Year’ and ‘Ad of the Year’ awards for their success from a television and video analytics firm called Ace Metrix. This company was built around the idea that work should be challenging and the challenge should be fun. The main aim of this company was to provide the best possible information about what a person searched for. In 2001, Google made its first international office in Tokyo. Google Images was also launched in 2001. There are over 150 million Internet searches that Google handles per day. The company has increased the number of language versions to 15. In 2004, Google launched Gmail and bought a digital mapping firm named Keyhole which later became Google Earth. The famous browser Google Chrome was launched 2008. Mobile games became a trend in 2012 and so Google launched its own Google Play from which games could be downloaded on phones and iPads. At one point Google’s parent company known as Alphabet was the most profitable company in the world making $4.9 billion in the last 3 months of 2015. Nowadays it is the 9th most profitable company in the world making almost $78 billion this annual year.
Google’s main objective or vision statement is to organize all of the data in the world and make it accessible for everyone in a useful way. Google also has an unofficial motto which is to avoid being evil. The company focuses on quick search for people looking to find out information on any sort of topic. It also has a chatting function in its email service called Gmail. The site Google+ is part of Google’s vision for social media that is available in phones and other devices. Google’s idea of Android phones gives its user’s free access to Google Maps which provides navigation. Google is also involved in other fields as well, such as the Google cars that operate on their own. This is part of Google’s vision for the future where cars drive themselves and people sitting in the car can focus on more productive activities. The Google Chrome web browser is part of the company’s vision of having their own browser which gives people access to features online. The company has even begun a new project called ‘Calico’, that is focused on creating a healthier future for all of humanity.
One of Google’s main goals is to organize the world’s information and make it available and helpful to all people around the world. Every day thousands of users search for information that can be useful for them on one web browser. Google owns more than 70% of America’s online search market. Another objective of Google is to produce the best possible solutions to your questions. Whether you are looking for answers or products, the first place you think to look at would be Google. Nowadays people even look for directions to a certain place on Google. It is amazing that what you are looking for is available on Google and you can get that information in only a few seconds. This is possible because of all the algorithms that search through a huge database containing billions of websites, links, publications etc. One of Google’s goals is to constantly update its algorithms to have information on the new day to day events happening around the world. Google’s reputation is based on the great quality of information it gives. To maintain this reputation it does not rank a website that it doesn’t trust. When it doesn’t rank a website, the website does not appear when searched about that particular information. Google does not care who makes the website or whether the person/business making the website profits or not. It only cares about promoting the websites it trusts.
This shows that Google has got important strengths that most companies around the world wish they had. To address its weaknesses, the company must improve its physical presence through promotions and opening more physical stores. The company has opened stores in UK but now the need to go worldwide. Based on this SWOT analysis, the company must make efforts against the threats of competition and copying of their work. Google can expect better performance when they address the issues mentioned in this SWOT analysis.
Google search is a great tool for searching information that we need for work. It is so easy just to Google something knowing you will have it at the palm of your hand in no time at all or better yet not having to spend hours looking in books for a bit of information. But searching Google for every answer may seem awesome there are some negative impacts it can bring to our own intelligence as well. There are many...
Google Company were officially launched in 1998 by Larry Page and Sergey Brin as the founders of Google. Larry Page and Sergey Brin were the student at Stanford University in California and it is founded by both of them at September 4, 1998 in Menlo Park, California, United State. The first search algorithm that had been developed in 1996 is known as ‘BackRub’. After that, in 2003 the search engine were soon proved successful and finally settling in Mountain View,...
Google is a well-known company founded in Stanford University by Larry Page and Sergey Brin on September 4th, 1997. They created an online search system that became an international essential for researching. Google is known for its reputation as the worlds largest search engine, a quick and simple cost-free service that appears within seconds. No matter what language you speak Google can recognizes it. Google also shows you different maps around the world, breaking news from across the globe, to...
Introduction For the final paper and some discussion with Professor Ivanov, I have decided on writing a comparison piece of Microsoft and Google cloud services. Throughout the semester, we have covered many topics related to cloud computing. Many of which were strange and foreign land to me and I worked hard to navigate through the terminology to make connections. For the remainder of this paper, I will do my best to compare Microsoft and Google, I will also try to...
Google is a multinational technology company which specializes in Internet-related products and services, which include search engine, software and hardware, cloud computing and online commercials. It is one of Big Four technology companies. Google has dominated the search engine market, maintaining at least 80 percent market for many years. For sure Google can provide the best searching experience for customers, so that they don’t have strong competitors. Google also expanded its services to mail in the past years. The result...
I chose to document because I find Google’s work environment very fascinating and it has one of the highest employee retention rate. It has won the award ‘Best Company to Work for’ by both Fortune magazine and the Great Place to Work Institute a total of 7 times. It also received this accolade in 2017. This is no accident; Google is deliberate in its actions and does not do things by chance. As a data driven company, Google makes calculated...
Innovation is the foremost wheel which drives humanity forward. In this silicone era most innovations we see are all around tech. Not just entrepreneurs but even big tech giants are contributing their fair share of ideas to keep the heat. An innovative idea has a high probability of failure with respect to startups. That’s no big deal, it happens all the time and its reasons are quite well known yet versatile. This research paper is focused on lesser discussed more...
Google has developed a relaxing working environment for their employees, Googlers. There are a lot of bikes placed around the company so that Googlers can move to and from different offices more easily (Le, 2012). Google also provides cafes, sushi bar, espresso stations, gyms, volleyball courts, shower facilities, swimming pools, massage rooms, gaming facilities and others for employees to use (Noviantoro, 2014; Tran, 2017). At the offices of Google headquarters which located in Mountain View, California, there are even pianos...
Google, LLC is an American global innovation organization that spends significant time in Internet-related administrations and items, which incorporate web based publicizing advances, a web crawler, distributed computing, programming, and equipment. It is viewed as one of the Big Five innovation organizations in the U.S. data innovation industry, close by Amazon, Facebook, Apple, and Microsoft. The organization’s quick development since joining has set off a chain of items, acquisitions, and associations past Google’s: Google Docs, Google Sheets, Google Translate, Google...
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