Since 1938 to the present day, Samsung is one of the major electronics companies worldwide in the IT sector (Samsung, 2013). Beginning in Korea, it is now spreading internationally. Samsung specialized in digital devices, including laptops, televisions, microwaves and fridges, electronics, semi-conductive equipment and network connectivity (Samsung, 2013). Samsung, which is more than a century old, revealed a decrease over the sale of its smartphones to maximize their profit because the other goods show a decreasing deal, such as home...
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This is OOCL Hong Kong, the largest container ship ever built, with a length of 400 (399.87)meters and width of almost 60 meters (58.80M), it can carry 21,413 20 foot-long containers.In comparison, Boeing 747-8 is just 78 meters long and it’s the world's longest passengerplane. And this ship is built By Samsung, the exactsame company that's competing with Apple to dom inate smartphone industry. Even if theyare lucking behind recently. For many of us Samsung is just another techcompany that's...
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Marketing strategy is a long-term, forward-looking approach to planning with the fundamental goal of achieving a sustainable competitive advantage. Scholars continue to debate the precise meaning of marketing strategy. Consequently, the literature offers many different definitions. On close examination, however, these definitions appear to centre around the notion that strategy refers to a broad statement of what is to be achieved. Strategic planning involves an analysis of the company's strategic initial situation prior to the formulation, evaluation and selection of...
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Introduction Apple Inc. (Apple) is an American multinational technology company established by Steve Jobs, Steve Wozniak and Ronald Wayne in 1976 (Biography, 2017). Apple was located in Cupertino, California. The first product of Apple was the Apple I (Deffree, 2019). It has changed the usage of computers around the world. Till now, Apple was mainly focusing on the development of personal computer and multimedia software such as Pages, iMove, etc. The first iPhone business which was running in 2G was...
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Apple Inc. is an American multinational company that designs and sells consumer electronics. The company was initially founded by Steve Jobs in 1976, where he started off with selling computers in his company and then moved towards other products like mobile phones, tablets, televisions, laptops and etc. Apple has gained customer loyalty and brand recognition due to its diversification strategy and fulfilling customers desires (Khan and Alam, 2015). Over the years, the enterprise has been one of the most highly...
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Apple was founded in 1976 by Steve Jobs and his friend Zwynak. They wanted to make computers small so people could put them in their homes or offices. Apple is an American company that manufactures personal computers and accessories. It was the first company, a successful personal computer company, and began expanding and developing it to include manufacturing phones Portable, Bluetooth headsets, and many other products from Apple. This organization is headquartered in California. Planning According to Theo Himamm,” Planning...
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Apple Inc. established in April 1976 by its founder Steve Jobs with an aim to produce and sell electronic devices (including computers, laptops, phones & tablets) they have extended their services to both consumers and companies. Apple has become largest company in the USA and one of the top companies in the world. PESTLE Analysis Impact of Political Factors on Apple Apple is one of several American technology companies that has gained a large amount of cash. It had $34.7...
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However, when considering thier corporate social responsibility programmes they couldn’t be much different. Facebook often face much scrutiny from the public and the media as they are often involved in scandals as mentioned earlier leaking people’s personal nformation to other companies. In contast to this Delotte’s have seen the benefits having a good social responsibility programme can have and made the most of it with the help they offer ranging from the local community to worldwide charity organisations. Deloitte’s corporate...
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Executive Summary Apple is an American global innovation organization, headquartered in Cupertino, California, which designs, builds and markets mobile phones, hardware, computer programming, and online administration. They are the leading mobile phone manufacturer in the world and generated sales of $ 229.234 billion in 2017. According to Haslam et al. (2013) On the extraordinary initiative of the late Steve Jobs, the Apple brand has been effectively restored and is clearly the most inventive organization in the world with a trusted...
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Introduction As Apple’s presence expands and multiplies more and more every day, so does the question of their responsibility to various stakeholders within its ecosystem. The relationship between Apple and its offshore suppliers has been a key issue for the company, as widespread media coverage is creating awareness of conditions throughout its supply chain. The question of whether Apple should take equal accountability for corporate social responsibility (CSR) as it currently does for its financial performance continues to be heavily...
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Samsung, the brand which doesn’t require an introduction in the modern era has started its journey from making cheap electronic gadgets (calculator, black &white T.V) in the early ’90s.However, today it’s the leading manufacturer for the mad finishing models in the television industry. You name it and they have it, in other words, they made a drastic change in the industry not only in the Television sector but also in the majority of the home appliances. In addition, the South...
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As Apple is known as one of the world’s biggest organisations in regards to both computing hardware and software, but also as a lifestyle brand as well as based in Apple’s proud history, Apple’s purpose under Steve jobs was 'To make a contribution to the world by making tools for the mind that advance humankind'( as cited in (Farfan, 2019). As Apple has and continues to create tools that advance mankind and create change as Steve said, “Man is the...
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Executive Summary This report detailed examine of Apple Inc. in contest of managing strategy like how Apple company produce its products, from where they buy their raw materials, how their supply chain works, and finally what will be its sustainability in the future. Introduction Apple Inc., once in the past Apple Computer, Inc. was established by Steve Jobs, Steve Wozniak and Ronald Wayne on April 1, 1976. (Terrell E. 2008). By the mid-year of 1976, Ronald Wayne had left the...
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Samsung Group is a South Korean multinational conglomerate founded on 1 March 1938 (Samsung US, 2020). The business philosophy of Samsung is to devote their talent and technology to creating superior products and services to contribute to a better society. This statement would indicate that the purpose of Samsung is to create products and services that are of high quality and would ensure customer satisfaction. The company also aims that this product and services will be able to contribute to...
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Samsung produces smart devices such as Tv’s, tablets, smartwatches, phones, desktop computers, headphones, refrigerators, memory devices, and much more. It is based in South Korea and the reason why it's based there is that the CEO of Samsung Kim KI Nam is Korean and lived in Korea at the time when he started his business and the location never changed. There are 6 manufacturing facilities in 6 countries that produce Samsung's smartphones. Those countries are Vietnam, China, India, Brazil, Indonesia,...
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One of the largest phone companies in the world would be Samsung, based in South Korea, Samsung has a large range of electronics which not only includes mobile phones but household devices and other digital media devices. In the 2000s Samsung created the smartphone series, which became its most successful product. It continuously topped the lists for best-selling smartphones. In 2006 their televisions became more popular however again in 2010 they increased their merchandise to tablets and with that came...
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The company that I have chosen to research is Apple, Apple incorporation; an American multinational corporation was established in 1976 in California by two pioneer personalities Steven Wozniak and Steve Jobs. Both of the founders having a unique skill set and both highly interested in electronics (Researchomatic, 2012). The company’s background goes back to when Steve Jobs started in his garage innovating new technologies that would be used everywhere around the world today. Eventually Jobs turned his invention of the...
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Steven Paul Jobs once said, “I’m convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance.” Jobs was an American entrepreneur, inventor, and co-founder of the now trillion-dollar tech company, Apple. After attending Reed College for about six months he dropped out but began dropping into creative courses over the following 18 months. It was in 1976 that Apple Computer was born in Jobs’ garage, their venture was funded by the selling of Jobs’...
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Introduction to Apple Apple Inc (Apple) is a worldwide company co- founded by Steve Jobs, Steve Wozniak and Ronald Wayne (who later sold his share for $800 after 12 days) (Business Insider, 2020). After several failed attempts of introducing products like the Apple III, Macintosh Portable etc led to the company being on the verge of bankruptcy. Thus, in they year of 1997, Microsoft’s CEO, Bill Gates and Jobs agreed to start a partnership with Gates investing $150 million into...
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Apple Inc., an initially American organization, has solid promoting procedures with the great items that it sells on the global markets.Due to its imaginativeness and inventiveness in assembling and showcasing its items, Apple Inc. is a worldwide innovator in numerous global markets where it sells its items. Nonetheless, the Indian piece of the overall industry is little contrasted with what Samsung controls in the market. Various variables have added to this circumstance, some of which are focused on the showcasing...
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