Introduction Decision making in companies can be a synonym of management, every manager makes hundreds of decision everyday that range from simplest things to critical and life altering decisions for the organization he manages, making these decisions gets more complicated the more important they are or to what level they are related to, whether it is in HR or in...
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Google Analytics is a free web analytics tool offered by Google to help you analyze our website traffic. It allows you to measure the results of individual campaigns in real time; compare the data to previous periods, and so much more. Even though “web analytics” sounds like a very small area of our digital presence, the implications of Google Analytics...
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INTRODUCTION This report discusses how Uber company uses Gig economy workers for the working of the company. It will highlight the use of freelance economy by the company and how they maximise their profit without investment and use of flexible working hour employees. It introduces us to the working of gig economy, how companies gets advantage and disadvantaged by it....
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It is said that one of the best ways to learn something is to study and watch the people who are very successful at this task. So, if one was wanting to get better at business and the strategies behind it, a great way to learn would be by studying and learning about some of the greatest businessmen in the...
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Corporate surveillance, the monitoring of a person or a group of people collecting data on others, is in our everyday life. Sometimes we are aware of it but do not really pay attention or care about it until it becomes a bit too much. Should corporate surveillance be allowed? Learning more about corporate surveillance is important because consumers should be...
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Picking an incredible name for your new business is one of the most significant, yet multifaceted, portions of business fire up. While making a name for your business, you have to consider the lawful, operational and promoting angles, just as feel, and even your very own style. You should likewise comprehend your business' potential for development, your serious condition and...
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In the digital age, there are a lot of competition between companies in various fields and maintaining a good reputation and image might be difficult. To appeal to the costumers and market, companies need to care about their product’s quality in addition to keeping their reputation. This is not considered easy, because companies’ reputation can be destroyed in a blink,...
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Introduction Ooredoo, a prominent multinational telecommunications company, has established a significant presence across the Middle East, North Africa, and Southeast Asia. As a global entity, Ooredoo's success can be attributed to its robust organizational culture, adaptive climate, and dynamic leadership styles, which are pivotal in navigating the complex telecommunications landscape. The company's strategic emphasis on innovation, customer-centricity, and inclusivity has...
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1. Introduction: Historically, the ultimate goal of any corporation has been, making money and increasing shareholder’s value because they are the owners of the company and without them the company won’t exist. However, in the last decade a concept called the Corporate Social Responsibility (CSR) started to slowly spread. Today, CSR became a necessity for a successful business as they...
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Our company has decided to partner with a company from outside the country. As the head of HR, I am supposed to make proposals on how to harmonize employee benefits. Our company allows a 10 day vacation during the first year and each year there is an increase of a day till a maximum of 20 days is reached. The...
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IKEA is a Swedish-based group of a multinational institution that focuses on the design and marketing of furniture, home accessories and kitchen appliances. IKEA began in 1943 in Sweden by Ingvar Kamprad, and the firm remained the largest furniture distributor globally since 2008. The owner, Ingvar got enlisted by Forbes Magazine as one of the wealthiest globally with assets valued...
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CarMax is the largest and most well-known used car dealer in the U.S automotive sector and constantly works to remain relevant and innovative. Consumers in the used car market want an environment that is user-friendly, dependable, and transparent while accommodating their needs. Reliability in the automotive sector is key. Many customers begin their car buying journey online. While others prefer...
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Introduction: Overview of why choose these companies: Google is recognized as the world's largest search engine company, with a large number of users around the world. It operates more than one million servers in data centers around the world, integrates global information, processes hundreds of millions of search requests every day, automatically 'browses' each web page, and scores them one...
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Introduction and company background This report will highlight the strategic plan on how Google can achieve a trillion-dollar mark like its competitors Apple and Amazon. Google was founded in 1998 by Larry Page and Serge Brin in California, USA. Since then, the company evolved exponentially and became a tech giant in the mainstream media. Google's mission is to organize the...
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Among the engineering disputes one can read in the history archives, there could be no example more astonishing than the case of Testwell Laboratories. The case reveals instances of ethical violations and procedural breakdowns which are highly prevalent in the practice of civil engineering and corporate governance. This case mainly revolves around the issues of concrete quality, testing, and its...
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Introduction Nike has long been a pioneer in the world of sports apparel, not only due to its high-quality products but also through its innovative marketing campaigns. One such campaign, "Find Your Greatness," launched in 2012 during the London Olympics, has garnered considerable attention and acclaim. This campaign was a significant departure from Nike's traditional endorsements featuring elite athletes. Instead,...
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Chipotle Mexican Grill has established itself as a significant player in the fast-casual dining sector, offering a unique blend of quick service and high-quality food. However, the competitive landscape within the fast-casual segment is fiercely contested, with several formidable competitors vying for market share. A comprehensive analysis of Chipotle's competitors, including Qdoba Mexican Eats, Moe's Southwest Grill, and Panera Bread,...
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The significance of expatriate assignments cannot be overstated. Companies increasingly rely on sending employees abroad to manage operations, transfer knowledge, and foster international collaboration. However, the success of these assignments depends on strategic planning and careful consideration of numerous factors. This essay delves into a comprehensive case study of an expatriate model, examining the critical components that contribute to successful...
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Introduction Lululemon Athletica, a company founded in 1998, has grown to become a dominant player in the athletic wear industry. Known for its high-quality yoga pants and apparel, the brand has carved out a niche market that emphasizes not only performance but also lifestyle and community. This essay aims to critically analyze the strengths and weaknesses of Lululemon, providing a...
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McDonald's, as one of the leading global fast-food chains, has established a robust organisational structure that supports its extensive operations across the world. This essay delves into the intricacies of McDonald's organisational framework, examining how its structure facilitates operational efficiency, management effectiveness, and strategic flexibility. By scrutinising empirical data and reputable sources, this analysis provides a comprehensive understanding of McDonald's...
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Introduction Merck & Co., Inc., a global healthcare company, is renowned for its contributions to medical science, but perhaps one of its most commendable achievements lies in its involvement in combating river blindness. River blindness, or onchocerciasis, is a debilitating disease caused by the parasitic worm Onchocerca volvulus, which is transmitted to humans through the bites of infected blackflies. The...
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In the late 1980s and early 1990s, Phar-Mor Inc. emerged as a shining star in the retail industry. Founded in 1982 by Mickey Monus and David Shapira, the company quickly expanded its footprint, growing to over 300 stores in 34 states. Phar-Mor's business model revolved around deep discounting, which attracted throngs of price-conscious consumers. With its competitive pricing strategy and...
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Nowadays, brands use storytelling to go beyond just selling their products, and this is quintessential of contemporary advertising. The animated short film, ‘Chipotle: A Love Story’ by Chipotle Mexican Grill, demonstrates this kind of storytelling. Viewers are supposed to enjoy the story and the graphics, but much more than that the film has a sophisticated story that tackles wide socio-economic...
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Red Lobster, a prominent name in the casual dining seafood restaurant industry, has established itself as a household name since its inception in 1968. The brand, synonymous with affordable yet quality seafood dining, has navigated through various economic landscapes, shifting consumer preferences, and evolving competitive dynamics. This essay delves into the multifaceted aspects of Red Lobster, including its historical development,...
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Introduction Starbucks Corporation, an American multinational chain of coffeehouses and roastery reserves, has established itself as a global leader in the coffee industry since its inception in 1971. Through its robust business model and strategic management, Starbucks has developed a set of distinctive competencies that set it apart from its competitors. These competencies include a strong brand identity, an innovative...
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Introduction In the dynamic landscape of the financial services industry, banks must continuously adapt to changes in technology, regulation, and market conditions to maintain their competitive edge. First Citizens Bank, a prominent financial institution with a storied history, presents a compelling case study in strategic management and organizational development. This essay aims to examine the strategies deployed by First Citizens...
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In an era where corporate scandals and unethical business practices frequently make headlines, the importance of ethical behavior in the corporate world cannot be overstated. Ethical business practices are not merely a matter of adhering to laws and regulations but are essential for fostering trust, integrity, and long-term success. Companies like Target Corporation have made significant strides in incorporating ethical...
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Introduction In the fast-paced and ever-evolving landscape of the food service industry, Zaxby’s stands out as a notable player. Known for its chicken wings, fingers, sandwiches, and salads, Zaxby’s has carved a niche for itself in the competitive market. However, the success of this restaurant chain is not merely a function of its menu offerings; it is equally dependent on...
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As an integral component of fast food franchise business, McDonald’s has turned into a world wide empire operating more than 38000 restaurants in about one hundred countries. Capitalizing on this phenomenal success however is more than her arches or even her famous Big Mac. McDonald’s has a knack for strategic management by explaining it external factors and adjusting accordingly and...
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Introduction In the annals of American business history, few stories are as captivating as the transformation of "Brad's Drink" into the global beverage powerhouse known as Pepsi-Cola. Conceived in the late 19th century by Caleb Bradham, a pharmacist from New Bern, North Carolina, this humble concoction was initially intended as a health tonic. Over the decades, it evolved into a...
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